Search

Listening to stories

the blog to accompany digitalorchestra.ae

Tag

spikes

“All the clever people think down the same road and its very congested”

At Spikes – the big ad conference in Singapore that is created by the Cannes Lions team – all sorts of weird and wonderful people speak. Including me !

Well, the Ogilvy team had invited Sir Jackie Stewart, the Formula 1 hero – who is known for his charm and arrogance, his fast driving and racing safety advocacy and for being a story teller.

Spikes Asia, Festival of Advertising, Singapore 2013
Jackie Stewart “I made Martin Sorrell. He used to carry my bags.”

He gave us his top tips for success… after he’d told us how he “made” famous ad man, Sir Martin Sorrell, “he used to carry my bags.”

His top tips were preceded with Continue reading ““All the clever people think down the same road and its very congested””

We’re watching you. All the time. And that’s a good thing!

This is a the intro to a SPIKES.ASIA presentation about seeing the world from your consumers’ point of view.

New technologies allow us to watch people more closely and in real time…

James Breeze & James Welch.  Spikes Forum Room,
 Suntec 
Convention Centre Mon 16 Sept 2013, 4pm
James Breeze & James Welch.
Spikes Forum Room,
 Suntec 
Convention Centre
Mon 16 Sept 2013, 4pm

In this multi-media presentation, James Breeze and James Welch, will show off some gadgetry, tell a few stories and create some magic. The key gadgets that the two Jameses will show are new ways to carefully understand online – and Continue reading “We’re watching you. All the time. And that’s a good thing!”

Blog at WordPress.com.

Up ↑